This project combined theory around New Media and Communications, and practice based on Image Making and Web Design within a parodistic narrative. For its exhibition I created the entire identity and designed multimedia content for its website and promotion.
‘An identity of her own’ was one of the projects exhibited during the degree show at Goldsmiths (2017).
Vanity, the smart assistant, was the main character of ‘An Identity of her own’: the concept of an artificial intelligent device programmed to work for (or with) women in their relationship with Social Media.
Exploring image and representation in their relationship with new technologies and actual forms of communication, ‘An Identity of her own’ focuses on the problematics around stereotypes, gender and identity, specially palpable within the SNS narrating its issues in a parodistic voice.
Minimal Illustration was a web-design project for an e-commerce site that combined multiple artists selling digital art prints.
Using mixed media techniques and experimenting with screen-print techniques I came up with a series of prints I called ‘Nobody’.